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Fundraising for the Future
What do recent studies on donor expectations and experiences tell us
Learning from past experiences is essential when it comes to fundraising for nonprofits. However, a lot of factors change over time and unless we keep ...
Understanding donor preferences means more money
Individuals account for nearly three-quarters of the nation's charitable contributions. While the reasons why they give vary, once thing is certain: T ...
New study reveals insights on donor giving habits
Knowing your audience is critically important. Understanding their habits, interests, what motivates them and their charitable preferences are importa ...
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