Understanding donor preferences means more money
Individuals account for nearly three-quarters of the nation’s charitable contributions. While the reasons why they give vary, once...
New study reveals insights on donor giving habits
Knowing your audience is critically important. Understanding their habits, interests, what motivates them and their charitable preferences...
Online giving: Why haven’t churches made the switch?
Online giving has been on a significant upswing in just the past five years, but churches are lagging behind. A survey Dunham +...
Would you like a larger slice of the charitable giving pie?
Giving Grows, but Religious Donations Still Slide Great news for nonprofits was just released this week: donations grew in 2014! According...
How scary is the increasing role of technology in giving?
Technology Some Find its Role in Giving Scary The GiveCentral 2015 survey ‘Predictions for Nonprofit Giving‘ is currently...