Tag: ALS ice bucket challenge

Year-end fundraising: Lessons from viral nonprofit campaigns

Year-end fundraising: Lessons from viral nonprofit campaigns

There's no greater achievement for an online marketing campaign than to go viral. How is it that some seemingly easy fundraising ideas turn into vira ...
Throwback Thursday: Remember the Ice Bucket Challenge?

Throwback Thursday: Remember the Ice Bucket Challenge?

Do you remember the phenomenally successful campaign, the ALS Ice Bucket Challenge from four years ago?  The viral, crowd sourced fundraising campaign ...
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