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September 15, 2024 • Uncategorized • Views: 15

GIVE CENTRAL vs GIVE BUTTER

SIMPLIFY YOUR GIVING WITH GIVE CENTRAL Donation and fundraising are the most important pillars of any nonprofit organization. In today’s...

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The lord, God is my help

September 13, 2024 • Pastoral Notes • Uncategorized • Views: 3

The Lord, God is my help

After last week’s readings from Isaiah and St. Mark which focused on the signs of the arrival of the Messiah, this week’s readings...

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Best fundraising Platform for non profits

September 5, 2024 • Pastoral Notes • Views: 7

Praise the Lord, My Soul!

When the Prophet Isaiah describes the time of God’s intervention, the time of the Messiah, he indicates that there will be certain signs...

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Giving Tuesday made easy with GiveCentral

August 30, 2024 • Giving Tuesday • Views: 21

Giving Tuesday made easy with GiveCentral

Have you heard about the magic of Giving Tuesday?  Imagine a day when the world unites to make a difference. That’s the power of...

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best fundraising platform

August 29, 2024 • Uncategorized • Views: 18

Top Online Giving Tools and Features to Boost Your Fundraising Efforts

It is an undeniable fact that technology is everywhere. Whether chatting with friends, shopping online, or donating to our favorite...

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Social media is a powerful marketing tool, but leveraging it effectively requires strategy and effort. Creating content for social media can be overwhelming, especially with the constant demand for fresh, engaging material. We have created a comprehensive guide on how to use social media for your nonprofit 1. Understanding the audience: Knowing your audience is essential before you plan your social media content. Do you want to reach young activists? teachers? Seniors, who are potential donors? Immigrants in need of services? Writing for your audience requires a lot of research and time. Here are a few tips for creating a perfect content for the right audience: Understand the language and kinds of stories that are relatable to your audience. Take inspiration from different articles on social media. This will give an idea of what works and does not. Consider your target audience's age, location, and interest, and customize your content accordingly. Storytelling is a very effective way to make your audience feel connected. Create a hypothetical audience member representing different segments. Talk about their challenges and problems and how the nonprofit was able to help them. Utilize surveys and polls to gather valuable insights about your content, and use this feedback to refine and enhance your content strategies. This approach allows you to understand your audience's preferences and adjust strategies to meet their needs more effectively. 2. Set clear goals: Before you plan content, set clear and achievable goals. Answer these questions before you begin. Are you looking to raise donations or are you looking to create awareness or are you searching for volunteers? Define such goals and create content based on your end goals Make sure your goals are realistic, achievable and time-bound. For instance, set a goal to increase your social media followers by 15-20%. Unrealistic goals can be a demotivating factor. 3. Content Planning A well-structured content is essential for maintaining consistency and relevance. Create a content calendar in advance. Plan your post, and campaign themes related to important dates, upcoming events, and occasions. Create a mix of content from various formats like images, videos, carousel posts,stories, etc. This helps to keep your audience engaged. Inform and educate your audiences about the latest news and research. For instance, inform them about the recent tax benefits on donations amounts, so that donors are well informed and can benefit from it. Storytelling is the best way to share impactful stories highlighting the real-life effects of your nonprofit’s work. Personal stories resonate more than statistics. 4. Crafting Engaging Posts Once you have your content planned, it’s time to create posts that capture attention. Always start with powerful hooks: Start with strong statements or questions that draw readers in. For example, “What if you could change a life with just one click?” or “Do you want to make a remarkable difference in anyone’s life? Use a Conversational Tone: Write as if you are speaking directly to your audience. This makes your content more relatable and engaging. Include Calls to Action (CTAs): Encourage your audience to take specific actions, whether it is sharing your post, donating, or signing up for a newsletter. It has a psychological impact and motivates them to take immediate action. 5. Create a visually appealing content Use professional videos and photographs rather than stock videos or Google images. This makes your appeal look more authentic. Create a unique brand kit for your organization. Use simple fonts and colors so the audience can identify your organization easily when they see an ad or a post. Write your content using different formats like infographics, mindmaps, tables charts, etc. This makes your information more readable and impactful. 6. Engagement and Community Building: Social media is an excellent tool to build a community of like-minded people. Engage with your audience by responding to their comments and messages promptly. This fosters a sense of community. Invite your followers to share their stories. This motivates others to take similar actions and provides authenticity. Host live events like webinars, live Q&A sessions, and interviews of the people who have benefited from your services, to connect with your audience in real-time. This can enhance trust and transparency. 7. Review and Analytics: Regularly reviewing your social media performance is essential for ongoing success. Use analytics tools to monitor engagement rates, follower growth, and post reach. This data will inform your strategy. If certain types of content perform better than others, adjust your content strategy accordingly. Be flexible and willing to change your approach. Try using different post styles like static or carousel, and CTAs to see what resonates best with your audience. Make adjustments as per your goals and audience. 8. Update your knowledge: The Social media algorithm changes rapidly.  Make sure you are updated with the latest trends and features of your social media platforms. Take time to upgrade your skills regularly. Follow successful nonprofits and social media experts for inspiration and best practices. With technological advancements and the growing popularity of social media platforms, there are many opportunities to explore and leverage. In fact, according to the statistics by Nonprofit Tech for Good, A staggering 71% of Nonprofits from all across the globe, agree that social media marketing is an effective and efficient way for online fundraising.   It has been observed that Social media platforms drive 57% of traffic to fundraising campaigns. Social media is vital for nonprofits to engage with their audience and make a meaningful impact. To maximize the effect start with clear goals and analyze your target audience. Plan your content strategy to align with the demographics of your audience, considering factors such as age, location, and interests. Social media is perfect for showcasing your creativity. Create visually appealing posts to capture your audience's attention. By following this checklist, GiveCentral has created meaningful connections with our audience, raised awareness for our cause, and ultimately drove positive change. Remember, consistency is key, and every post is an opportunity to make an impact. Start small, stay consistent in your efforts, and watch your non-profit organization touch lives and make a difference. Let us join forces and revolutionize the entire fundraising game. Get in touch with our team of social media experts and help customize an impactful social media strategy for your nonprofit. Click here for more information.

August 20, 2024 • Best Practices • Ideas • Marketing for Non Profits • Nonprofit Marketing • Social Media • Views: 24

8 Step-by-Step Guide to Mastering Social Media for Your Nonprofit

Social media is a powerful marketing tool, but leveraging it effectively requires strategy and effort. Creating content for social media...

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How Youth Can Make a Difference in Non profit Fundraising

August 12, 2024 • Unique fundraising ideas • Views: 14

How Youth Can Make a Difference in Non profit Fundraising: Ideas and Best Practices

What can young people do? Or, what is it that this generation cannot do when it comes to working for a cause . These young people can bring...

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August 11, 2024 • Alumini Giving • Alumni Giving • Views: 21

GIVECENTRAL Vs PUSHPAY

WHY IS GIVE CENTRAL THE BEST CHOICE? Donation and fundraising are the most important pillars of any nonprofit organization. In today’s...

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The Solemnity of the Transfiguration of the Lord is celebrated because it allows the Church, through the experiences of Peter, James, and John, to have a dazzling glimpse of the future as all is fulfilled in Christ. We can only begin to imagine how small and inadequate these apostles must have felt in this moment. Peter feels that he must do something, so he wants to set up “boothes,” or altars, for Moses, Elijah, and Christ. But nothing is needed save for them to “listen to the voice” of the beloved Son of God. It is the Church’s work in our time to offer that same dazzling glimpse of all things transformed and transfigured in Christ. The work of transfiguration begins when we listen to the voice of Christ as He calls us. Our job is to make as many hear His voice as possible! Call to action: Even the story of Christ’s Transfiguration contains a sense of the urgency of mission! We can no longer think of our parishes as sedate and stable places, rather, we must re-envision them as mission stations set in the midst of a hurting and unbelieving world. Pope Francis has asked the Church to conceive of herself as a “field hospital” where the hurting and injured may come for healing and succor. Ask yourself whether, as a skeptical visitor, you would feel welcome in your own parish? What needs to change? What needs to be added? Are you using your GC Smart Tools to reach out as effectively as you can? GiveCentral offers many webinars to help your parish reach out and grow. Look for our upcoming webinars here and sign up today! Pastoral Action Points 1. School will reopen soon! Use your GC Smart Tools to welcome families back to school and back to parish life. Nearly 20% of Catholics active before Covid have not returned to regular attendance at mass or in volunteering for parish activities. This presents a great opportunity for reaching out! 2. The Solemnity of the Assumption of the Blessed Virgin Mary will be celebrated in 9 more days. GiveCentral has email templates you can adapt for use in your parish for free. You can find them under Global templates in the New Communications Portal. Connect with GiveCentral Toll-free: 833.716.2612 | Email us at: support@givecentral.org

August 11, 2024 • Pastoral Notes • Views: 7

Listening to Christ’s Voice: The Transformative Power of the Transfiguration

The Solemnity of the Transfiguration of the Lord is celebrated because it allows the Church, through the experiences of Peter, James, and...

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The final liturgical weeks of Ordinary Time have us turning to reflect on the final things of life, most notably how we shall be judged. Pope St. John XXIII noted that on the final day we shall be judged in love. This not only reflected the optimistic view of the Holy Father, but was also a theological statement, for God is Love! The first reading today causes us to reflect on the very practical aspects of what that love looks like for us as human beings. Are we fair? Are we generous? Are we forgiving? Are we aware that God hears the voices of those who suffer, especially those who may suffer at the hands of other human beings? The Gospel continues by asking us if we love the Lord our God with our whole mind, heart, and strength, and our neighbor as ourselves? Perhaps our first thought about being judged at the end of all history in love brings us a sense of relief, as well it might. But then, the question will go further, “how have we loved our neighbors?” Call to action: Three great acts have traditionally been noted as hallmarks of the Christian life when we are repenting – that is, when we are turning our hearts and minds back to the Lord. They are emphasized more strongly in Lent but apply to the Christian life always. The first is prayer, the second is fasting, and the third is the giving of alms (gifts to the needy). Giving, whether to the Church, to the homeless and poor, or to one’s favorite charities is a hallmark of Christian discipleship. As we thank God for these fall months of harvest and prepare for a new year, let us ask our people (and ourselves) if we are indeed praying, fasting (not just from food), and giving our alms as the faith beckons us. Pastoral Action Points GiveCentral has an amazing set of GC Smart Tools available to help your church grow. Do you know how to use them? Just call or email us at GiveCentral and we will be happy to spend time with you making you a success! Are you doing a fall stewardship drive? Statistics are clear that the greatest amount of giving happens in the final quarter of the year in association with the holidays, and that people are planning their budgets for the new year already. Use your GC Smart Text and GC SmartQR codes to help your people make their gifts quickly, efficiently, and without the donor friction of apps, website logins, etc. Getting ready for Advent? GiveCentral has email templates you can adapt to your parish for free. Just look for them in your New Communications Portal.       Stay up-to-date with news & information - follow us on social!   Toll-free:  833.716.2612   |   Email us at: support@givecentral.org        

August 11, 2024 • Pastoral Notes • Views: 3

Judged in Love: Reflecting on the Final Things and Our Call to Action

The final liturgical weeks of Ordinary Time have us turning to reflect on the final things of life, most notably how we shall be judged....

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