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Research

NonprofitsResearch Views: 6

Charitable giving on the rise for second consecutive year

The numbers are in… 2015 was another record-setting year for charitable giving. According to the recently released “Giving USA...

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DonorsOnline GivingResearch Views: 6

Generosity varies by time of day – When do your donors give?

When you’re appealing to the generosity of your donors, every second counts… and when that second happens matters, too. Your...

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Best PracticesNonprofit MarketingNonprofitsOnline GivingResearch Views: 3

Small nonprofits: How do you stack up?

So your nonprofit isn’t as big as the United Way or Goodwill, but you’re still doing good work. But all the Big Research that...

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Best PracticesDonorsIdeasReligious GivingResearch Views: 5

Connect with your donors: Tell your parish story

Churches are lucky among nonprofits; time to connect with your community is built into religious life. For Catholics, that means Sunday...

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DonorsResearch Views: 2

Tax time: Top 10 reasons donors give

The mad dash to file personal income tax returns is on! With the April tax deadline looming, we thought it would be interesting to share...

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DonorsResearch Views: 4

Understanding donor preferences means more money

Individuals account for nearly three-quarters of the nation’s charitable contributions. While the reasons why they give vary, once...

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Online GivingResearch Views: 3

Red Gift, Blue Gift: How giving crosses party lines

It’s Super Tuesday. As thousands of voters head to the primary polls, I thought it would be interesting – and fun – to...

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Electronic GivingInsightsNonprofit FundraisingOnline GivingResearchSurvey Views: 4

Time Will Tell:Fundraising Study Shares Nonprofit Insights

Put yourself in your donor’s shoes. The frenzy of the morning rush. Workdays packed with meetings and deadlines. Add to that the...

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Best PracticesNonprofitsResearch Views: 10

Why your fundraising plan is critical in 2016

As the development director at a “small but mighty” nonprofit, Heather Yandow was interested in data to back up her fundraising...

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Nonprofit GivingReligious GivingResearch Views: 6

Would you like a larger slice of the charitable giving pie?

Giving Grows, but Religious Donations Still Slide Great news for nonprofits was just released this week: donations grew in 2014! According...

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