What Really Drives Giving? The Hidden Journey of Every Donor
Most nonprofits focus on one moment — the donation. But giving is never just a transaction. It’s a journey. An emotional one. Your...
What to Do When Donations Fail Without Losing Trust
Uh-oh.A donor tried to give, but the donation failed. You’re now facing a moment that could go two ways: rebuild trust or lose it. Most...
Omnichannel Giving: How One Story Wins Donors for Life
Ever wonder why your nonprofit messages don’t seem to work even when your cause is amazing? The problem isn’t your message. It’s how...
Why Use SmartTools?
Streamline the Giving ProcessMake it fast and easy for donors to give with no extra steps. Connect &...
How to Use Event Giving and Everyday Giving to Maximize Donations?
Event giving vs everyday giving is how nonprofits build short-term results and long-term resilience. When you ask for donations during a...
How AI Nonprofit Outreach Is Transforming Email & SMS Campaigns
AI nonprofit outreach is the game-changer you didn’t know you needed. Ever wonder why your donation emails go unopened? Or why do people...
Fundraising KPIs: How to Pick the Right Ones Without Getting Overwhelmed
Fundraising KPI can feel overwhelming, especially when you’re tracking too many. Email opens. Clicks. Attendance numbers. It adds up...
Online Giving for Seniors: A Simple Guide for Churches
For years, they gave with open hands and full hearts. Every Sunday, they came with envelopes in hand, checks carefully written. To them,...
5 Proven Ways to Make Your Giving Page Raise Money Fast
It starts with a quiet visit to your website. Someone clicks “Donate.” They believe in your mission. They care. They’re...
Nonprofit Crisis Strategy Guide 2025: Stay Strong During Global Chaos
Nonprofit Crisis Strategy Guide 2025: Stay Strong During Global Chaos When uncertainty reigns supreme, trust becomes the ultimate...