How to reach your nonprofit fundraising goals using social media

How to reach your nonprofit fundraising goals using social media

With 243.6 million social network users in the United States alone, its only natural to want to harness that power of community to improve your nonprofit fundraising. While it is completely possible to get results, it is important to remember that social media success doesn’t happen overnight.

Creating value driven content consistently is the key to success.

Here are four effective ideas for fundraising on social media:

Organize a contest on social media

Organizing a social media contest is a simple and original solution that will allow you to encourage your loved ones to donate for your cause on social media. Whether it’s photos, videos, or hashtags, a contest can spark your audience’s interest and help you publicize your campaign.

Follow the link to learn about some other brilliant social media campaigns in nonprofit fundraising.

Use popular hashtags

If you want to go further , create a hashtag for your fundraiser that will be unique to your cause and encourage your loved ones to use it when they publish content related to your campaign.

Use Twitter to increase your visibility

These days, more and more users are starting to raise funds on Twitter .

55% of people who engage with nonprofits on Twitter end up taking some sort of action.

This platform is a major social network that internet users use to talk about ideas and causes that interest them. Since it was designed to encourage interactions between people who do not know each other, you will be able to reach new donors through your tweets.

This platform is a major social network that internet users use to talk about ideas and causes that interest them. Since it was designed to encourage interactions between people who do not know each other, you will be able to reach new donors through your tweets.

Thank donors for your social media posts

Thanking your audience is one way to show your gratitude to your donors and to make them feel appreciated. Just publish a press release about your campaign to thank specific people, taking care to mention their names. Then share it on Facebook. By publicly thanking your donors, you will retain them and encourage other users to donate.

To find out how to thank your donors, see:

Let us know!

Have you tried any of these strategies on social media before? What are some social media mantras you follow?

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