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Fall

FALL FUNDRAISING TIPS

Autumn is officially here!  As I look outside, I see the leaves slowly starting to change; turning that warm red and deep gold that signals Autumn has arrived.  

Fall is for layering and cozying up.  The same “fall rules” apply to your organization…it’s time to cozy up to donors and layer in some easy-to-organize FUNdraising activities to engage your supporters and/or raise funds to fuel your mission.  From tailgaters to Oktoberfest and Halloween parties, and everything in between, for many nonprofits fall is brimming with fundraising events.  It’s also an ideal time to prep for your year-end appeal.  Here’s some fall-focused tips to keep in mind:

Show Donors Some Love This Fall

Making donors feel loved and helping them understand the important part they play in your mission is a key ingredient for successful fundraising.  That’s why you need to nurture donor relationships throughout the year, not just when asking for money.  Fall is the perfect time to “hunker down” and connect with donors to thank them for all they do to help your mission thrive, without asking for money.  Why not host a tailgater at your next football or soccer game?  Or, invite donors to a coffee where you share stories of the impact they are making.  These easy-to-implement activities will go a long way in showing your gratitude.  

Are you ready for some fun?

FUNdraising doesn’t have to be a chore (or a bore), it can – and should – be fun.  Fall is the perfect time to bring donors together – after being away for the summer – and there’s no better way to do that than planning a fun Fall Fest! Put your fun cap on and dream up activities that will draw donors to your event.  Remember the golden rule, you need to at least double your expenses to make any event worthwhile.  

Grab Them On The Go

One of the great things about fall is the weather and that means outdoor fundraisers.  GiveCentral Go is great for fundraising activities because you can accept payments on the spot, regardless of location.  The GiveCentral Go mobile app and card reader process payments on smartphones and tablets with the simple swipe of a credit or debit card. Funds are deposited directly into the online GiveCentral account.  Try GiveCentral Go at your fall fundraising events.

Avoid End-of-Year Pitfalls

October is the beginning of the year-end homestretch.  Set aside time in October to properly plan for your end-of-year appeal.  Create your fundraising plan and make sure you have the tools and team in place to make it your most successful year yet!  
A brand new season is on the horizon.  Are you ready to take it on?

Palm Trees

GiveCentral Proud to Participate in DFMC Conference

The Diocesan Fiscal Management Conference (DFMC) is underway in beautiful San Diego.  Diocesan fiscal leaders from across the country are once again gathering for the four-day conference where they will collaborate with colleagues and participate in a variety of fiscal-management focused educational seminars, work sessions and exhibits.

As a partner committed to helping Dioceses across the nation grow their giving, GiveCentral is honored to once again participate in this annual event.  This year, GiveCentral hosted breakfast on Monday, September 19th for all attendees.  We were happy to see so many of you and look forward to a great conference!

With its focus on continued education, DFMC offers attendees the chance to hear from organizations who can help them achieve their mission.  Our GiveCentral team will be on hand throughout the conference to demonstrate our turn-key, online donation service.  Though GiveCentral’s full suite of integrated capabilities, we have successfully helped many Dioceses and Archdioceses across the country raise more while simultaneously reducing staff time spent on administrative work, freeing them up to spread their mission (and who can’t use more time in their day?).

“GiveCentral is taking the Diocese’s fundraising operation in the right direction. In our first year of using GiveCentral for the Catholic Ministries Annual Appeal, we not only met our goal, but exceeded it by over $1.1M! I appreciate the detailed, real time reports, and I know our donors appreciate how easy it is to use. I recommend GiveCentral to any organization that is serious about fundraising.”

 

  • Tony Brandolino – Director of Stewardship and Development

If you are headed to San Diego for the conference,  we’d love to connect and show you how we can help you grow your giving!

Ice Bucket Challenge

A Wonderful Success – The ALS Ice Bucket Challenge

Do you remember the phenomenally successful viral ALS Ice Bucket Challenge from two years ago?  The viral, crowdsourced fundraising campaign – which, according to the national chapter of the ALS Association, raised an astonishing $115 million during a six week period – is a newsmaker once again.

Researchers – funded by the ALS Association, through ALS Ice Bucket Challenge donations –  have identified a gene that contributes to ALS.  According to the national organization it’s the third research breakthrough made possible from the fundraising success of the Ice Bucket Challenge.

When more than 17 million ALS Ice Challenge Bucket videos flooded Facebook the summer of 2014 participants were not only having fun.  They – along with the 440 million people who viewed the videos 10 billion times – knew participating would make a difference in the important work of the ALS Association (the only national non profit fighting Lou Gehrig’s Disease on every front).  How wonderful such positive outcomes came so fast!

This August, the ALS Association is building on the success of the Ice Bucket Challenge, seeking to raise awareness and funds to finish what the ALS Ice Bucket Challenge started in 2014: an end to ALS. The new campaign, called Every Drop Adds Up, pays homage to the Ice Bucket Challenge, visually emphasizes the now iconic “bucket,” and builds on the idea that when people come together they can make big, impossible things happen.

It’s a great example of building on fundraising successes and keeping the momentum around and commitment to a cause moving forward!  What lessons can your organization learn?